GTM engine: Your GTM engine in Growblocks terms is the representation of your GTM organization in Growblocks: process flows, mapped to key metrics. The term funnel is often used to describe the end-to-end GTM processes.
GTM: Go To Market (GTM) refers to the part of your organization that is involved in attracting and selling to prospects, and managing and retaining your existing customer base.
The most common GTM functions are Sales, Marketing, and Customer Success.